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Why the Best Time to Sell Your Home Is Almost Always Now

SUSAN KOSCHALK August 13, 2025

The Question Every Seller Asks
One of the most common questions homeowners ask Realtors is:
“When is the best time to sell my home?”

The short answer? Now.

Real estate doesn’t operate on a perfect schedule, and your ideal buyer could be ready to make a move today. Waiting for a “better” season often means you’re walking straight into one of the biggest challenges sellers face: increased competition.

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The Problem With Waiting for the Crowd
While there may be certain times of year when more homes sell, those same seasons typically bring a flood of new listings. If you list during these busy periods, your home is suddenly competing with dozens of others - some newer, updated, or priced more aggressively.

That competition can lead to:

  • Longer days on market as buyers weigh their options.
  • Price reductions to stay competitive.
  • Missed opportunities with buyers who would have acted sooner.

In short: why wait to be one of many, when you could be one of the few?

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The Pricing Principle That Sells Homes
No matter when you list, pricing is the single most important factor in selling successfully.

  • Price it right from the start to attract serious buyers.
  • If your home doesn’t sell in 60 days, it’s a strong signal that buyers see the price as too high.
  • Price adjustments aren’t failures - they’re smart market responses.

Remember, the longer an overpriced home sits on the market, the less appealing it becomes to buyers.

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Presentation Matters — A Lot
Even a perfectly priced home can get overlooked if it’s not presented well. Before your home hits the market, make sure it’s show-ready every single day.

That means:

  • Decluttering & depersonalizing so buyers can envision themselves living there.
  • Deep cleaning to create a fresh, well-maintained feel.
  • Making small repairs to remove red flags from buyers’ minds.
  • Boosting curb appeal with fresh landscaping, mulch, or a pop of color on the front door.

First impressions happen in 30 seconds or less, whether online or in person - make them count.

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The Bottom Line
There’s no magical date that guarantees a top-dollar sale. What matters most is being on the market when your buyer is ready, pricing your home right, and presenting it beautifully from day one.

If selling is on your mind, now is the time to:

  • Discuss your goals
  • Review current market conditions
  • Create a strategy that gets you in front of buyers before the competition increases

Feel free to contact us - we'd love to help you reach your real estate goals!

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